The Brief

A glittering spectacle rising above the scintillating promenades of Jumeirah Beach Walk, Address Jumeirah Resort is where the
invigorating energy of the surrounding metropolis uplifts the allure of a
premium resort-style lifestyle.
Whether witnessed across an exceptional choice of world-class stays,
imagination-capturing dining concepts and new-age wellness journeys,
or from the magnificent rooftop infinity pool, the brilliant gold and blue
coastline is more than just a sight to behold. Guests and residents can
also immerse themselves in its soothing serenity with 100 metres of
direct beach access, or a short and refreshing amble to surrounding
attractions, including The Beach and Dubai Marina Walk.

To bring the architectural vision to life, Thinklab  was commissioned to create state of the art 3D renders, Animation, including a bespoke VR App allowing the customer and the real estate agencies to have a multisensory sales experience before, during and after the development is complete
(development status: ongoing).